Title	Speaking of User Centred Design
Extract	Creating a speech application may seem like a totally different task to creating a web front end, but on the whole the centraltheme is the same: organisations that offer speech self-service to their users need to keep the user at the centre of theirdesign. Creating robust technology and applications is important, but if users don’t like and don’t use the system, all thateffort is wasted. Effective speech solutions rely on a thorough understanding of what users are trying to accomplish andhow to create engaging dialogue that helps them achieve their objectives.
Document Type
Comment	Kath, I submitted this to the wrong channel the first time. Sorry!
Document Link	documentlibrary/brochures/customerinteractivesolutions/speakingofusercentreddesign.htm

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