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Home Tour de France

Ongoing innovation – how the Tour de France still gets it right after 115 years 

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‘We believe cycling fans deserve a revolutionary viewing experience’ – A.S.O.

See how the Tour de France has transformed to reach new audiences through live tracking, data analytics, and machine learning.

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7 experts on what pro cycling can teach IT leaders about digital business

Transforming pro cycling for billions of fans around the world requires the innovative use of technology

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Imagination, innovation, and digital transformation - everyone wins with Le Code to France
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Imagination, innovation, and digital transformation — everyone wins with Le Code to France

Creating the space for innovation to flourish

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Innovations to improve the 2018 fan experience

Cheering the Tour de France
Blog

Data innovation lets fans customise their Tour de France adventure

Through data innovation, A.S.O. can give fans the experience they're looking for.

Predictive security - protective gear for Tour de France data
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Predictive security — protective gear for Tour de France data

Cybersecurity at the Tour de France is a balancing act between safety and performance.

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The Tour de France experience for a market segment of one

Our advisory consulting approach enabled A.S.O. to reach more people across market segments.

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How I get to do really cool tech stuff at the Tour de France

Gearing up IT service delivery for a revolutionised viewing experience

The detail behind the technology ​

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Under the covers — an in-depth analysis of the tech solution

Transforming the way billions of cycling fans watch the Tour de France was our goal.

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Blog

Webinar: Meet the tech team bringing the Tour de France solution to life

Join Dimension Data’s Peter Gray and Tim Wade behind the scenes during a live stage of the Tour de France.

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